How to Use Faith in Business – Banish Doubts and Boost Success
Published December 1st, 2010 | 
Jenny woke in a cold sweat, her heart pounding. She orientated herself quickly and found herself in the familiar scene of the 3am panics.
She’d been here before on many other nights, waking up sharply as if a shot of adrenaline had been injected into her brain. Her first conscious thought – “how am I going to bring in enough money to pay the bills this month? Oh my god, what if this launch fails?”
Her mind scanned for all the problems and pitfalls as she delved into disaster and worst case scenarios one after another. If only she could know for sure that everything would work out. If only she could be certain that this launch would be a success, especially after so many failures.
What she needed was Faith.
Jenny, like so many entrepreneurs at all stages of their business has times when fear takes over faith, when she feels desperation not inspiration.
Having faith is essential in business
Faith is what gives us confidence. Indeed the word confidence comes from the Latin – with – faith. So to be confident means to have faith.
But what do you need faith IN? Is it God, or some supreme being? Is it the government? The economy? Your staff? NO.
It is YOU. You must have faith in yourself. In your ability to solve problems. To rise above circumstances and to stride forward even when the results aren’t visible yet.
Another meaning of faith is to believe in something despite the absence of any evidence. Religions talk about having faith in God despite there being on evidence or proof of his or her existence.
We all know that confidence is essential in all areas of business. Given two equal suppliers, people will buy from the one that makes them feel safest. Confidence is what makes others feel safe around you.
So how do you boost your faith in yourself and your business?
How do you get faith?
1. Believe in yourself
Have killer self confidence. Not arrogance that brags and boasts. That quiet self confidence that knows that you are totally OK, no matter what happens or what people say. If you have low self esteem, lack self belief, this will ultimately cripple your business and you should consider sorting this out. Examples of crippling beliefs are “I can’t…” “I’m not good enough” “I don’t have what it takes” and they can all be deleted using Psycademy higher self therapy.
2. Act as if
Often faith and confidence is a little bit about bluffing it. Maybe you don’t know everything but you know you don’t need to. Maybe the timing isn’t perfect, but it doesn’t have to be. By acting as if the deal is done your customer will pick up on this and follow through.
3. Cultivate optimistic expectations
Be open to opportunities and serendipities. Practise walking around in the state of expectation, as if you expect things to work out fine.
4. Stay enthusiastic
Enthusiasm is contagious. If you are enthusiastic and excited about your projects, products and business it will rub off on other people including your clients, staff and even your family. This will strengthen their faith in you causing your own to grow even more.
5. Stay focused on what you want
Anytime you find yourself thinking the worst – say “DELETE” or “STOP” and change your thinking so that you are imagining things working out as you want them to.
6. Use doubts positively
Sometimes doubts are just old negative programming running like a virus, but sometimes it’s your intuition telling you that there is something you need to pay attention to. So when you get a little niggling doubt, go inside and check out what is its purpose? Is it telling you to check the small print or to make sure the printer got the file, or to double check delivery dates with your supplier? Often doubts have a positive purpose and they can actually help us avoid problems.
7. See setbacks as part of the process, not as sign that “it wasn’t meant to be”
People fail not because they have setbacks, but because they give up when they hit them. It’s NOT “a sign that it wasn’t meant to be”. It is normal and it’s called resistance. Any time you create something there will be resistance, and overcoming that resistance is part of the process. Simply deal with the issue or work round it and carry on.
8. Have faith in your ability to solve any problem that comes up
Believe that you can deal with anything that comes up. Treat any problem as a challenge to overcome. Rise above your problems by becoming bigger than them and they will solve themselves. Meet problems with the conviction that all problems are already solved, and all you need to do is find the solution that already exists.
9. Use your intuition and stay inspired
Faith is also about having faith in a higher power. Whether you call this God or the Universe or your Higher Self it’s a powerful support system to have in place. Any time you start to waver, check in with that higher power and ask for the faith, fortitude and the solution.
Which of these mistakes are you making in your business?
Published September 29th, 2010 | 
Let’s face it. Selling yourself is tough, especially if you are a spiritual entrepreneur and are working from your heart and spirit.
Selling yourself has never been harder. In this time of the 2012 shift and the changes that are happening as people evolve, the way we communicate our message has to evolve also.
If you are a spiritual entrepreneur or run a heart based business you could be making these mistakes when you are trying to sell yourself.
1. I just need to stay positive and not worry
Yes positive thinking is important but worry and anxiety has a purpose. It is to tell you that there is something you need to do. There is some action you need to take or something you need to change. Worry is to let you know you need to change something because your current course is taking you in the wrong direction.
Positive thinking can actually be dangerous as it’s the mental equivalent of an ostrich sticking its head in the sand.
Work out what action to take, and take it.
2. It’s simply a numbers game
If you make enough calls and more appointments you will eventually get a yes. Have you ever tried this? It’s like finding a needle in a haystack. What if you had a magnet though, that could simply draw out the needle leaving the hay for someone else to sift through?
3. Chatting to people is enough
Most spiritual people believe the myth that it’s enough to be able to chat to people and have them like you. Yes they need to like you, but they also need to trust you, feel safe that you can solve their problem and understand on a soul level that you are right for them. Liking is only the first step to this.
4. Offering discounts hoping it will bring in more clients
This will only result in you working more hours. The numbers just don’t add up – studies show that a discount of only 20% can result in needing to work 50% extra hours (based on supply and demand curves).
5. Selling is bad – it’s about persuading someone to buy something they don’t want
This myth has never been true. Selling is about helping people to decide. Whether that decision is a yes or no is irrelevant. But getting them to a decision is essential.
Selling is actually GOOD. When the product and person are a good match. It does everyone good. The seller and the buyer. This is a true win-win situation.
Think about a time when you had a problem and bought a product or service that solved it. How good did that make you feel? That’s how good you could be making your clients feel. And if you think about it in any other way you really owe it to yourself and your clients to get over it.
6. Offering freebies or taster sessions will have them buy
This is the most common mistake made by heart-centered business owners. But I’ll bet if you’ve ever tried this you will have had a LOT of time wasters. What happened when you suggested they pay next time? Did they run away, cry poor, say they will think about it or even take offence at the suggestion?
It’s much more effective to set up a conversation that leads to a decision (yes or no), rather than offer freebies.
7. If I meditate and visualise more I’ll get more clients
Of course this is essential, but it’s NOT the only thing you need to do. You also need to raise your inner threshold, clear your energy and learn sales tactics that work in today’s economy and in the time of the 2012 shift.
Isn’t it time you started to ground your spiritual vision, got your message out and became part of the 2012 shift rather than a bystander?
Here’s how you can: www.IntegrityFormula.com
What can a 9 year old teach you about entrepreneurship?
Published September 15th, 2010 | Several years ago Katie got some chickens for her birthday. Ever since then she has kept hens, and I have always made sure she was involved in their care. She helped muck them out, feed and water them, and make sure they were shut up safe from Mrs. Fox and her hungry cubs, and then let out every morning.
A few weeks ago her friends Ethan and Adam were over to play in the garden. They were enthralled by the chickens. They are very tame so if you go into the run and hold your arm out one will jump on and perch there looking inquisitively straight at you out of her bright red eye.
The boys were ecstatic about finding the eggs nestling in the egg boxes. Because we have so many breeds of hen, they are all different colours and one hen even lays BLUE eggs. Yes blue ones.
As the boys collected the eggs, clutching them safely in their shirts they asked if they could keep some. Katie looked at them, then at the eggs and said: “Our eggs are delicious, and you see that big one there? It’s probably a double yoker.”
Now the boys really wanted the eggs. The yearning and hunger palpable in their eyes as the reached out to stroke the biggest egg.
Katie sums up the situation quickly: “They are 20p each, but I can let you take home one each for free to try and then you can come back next time I’ll put some aside for you. how many shall I put aside?”
Adam and Ethan look at each other and reply: “Six”.
Katie carefully places them to one side in a dish, making sure that she keeps the big double yoker. She hands a golden brown egg to each of the boys.
The boys went home each carefully holding their egg chattering about how they are going to ask their mummy to cook it. The options of fried, boiled, omelettes were debated loudly down the lane to their home.
They returned a few days later with their money for the eggs and placed an order for another 6 next week.
Later I asked Katie – “How did you decide to charge them for the eggs?”
She looked at me and replied: “Well I’m saving up for a pony. And my hens were my birthday present. Our eggs really are delicious and they really wanted to find a double yoker. I clean the hens out, talk to them to keep them happy so they lay happy, tasty eggs. Their chicken food and corn costs money. If they want the eggs it’s only fair that they should pay for them.”
“Fair enough” I said. I didn’t mention that it was me who usually bought the corn, but then neither did I mention how many eggs she would need to sell to save up for a pony.
But details aside, it’s a valuable lesson. Katie had worked out that she had invested in keeping hens and creating delicious eggs. She saw that the eggs were valuable to the boys and rightly charged for them.
Take this into your business. What have you invested in, that creates value for others that you are under charging for or giving away for free?
Write down all the things that you have invested in to grow yourself and your business. Add up the cost of that investment.
Now write down all the things that people constantly ask you for help and advice on that you don’t charge. Note – it may not be anything to do with what you actually sell in your business.
Continue to pay attention to where you give value in others’ lives but you may not charge for.
Should we ban Ferraris?
Published September 1st, 2010 | 
How to get over pricing issues
At a Mastermind meeting one of my good friends was sharing her concerns about setting her prices.
She wanted to charge what she was worth for her 1-1 work, but had mixed feelings as she was concerned that not everyone could afford the fee, and was also worried that people would judge her for charging “too much”.
“I know if I don’t charge enough that I end up overworking and getting stressed and sick – but I still feel like I need to make what I do available to everyone”.
We discussed the importance of charging enough for her business to be sustainable. Often clients only see the hourly rate and don’t realise that this also has to cover overheads like webhosting, paying staff and room hire. “Yes, yes I know that” she said “but some people just can’t afford that much and they really need what I’m offering, and some of them will resent that”.
Having been in the auto industry in my “past life” as an engineer I used cars as an analogy to show the importance of having a range of products at different prices
Early last century Henry Ford made cheap and very basic cars so that “everyone could afford them”. They were very basic, with no options – not even of different colours, but they worked and people loved it. But nowhere and never did he suggest banning or outlawing the luxury models.
Personally I don’t currently wish to spend quarter of a million on a Ferrari, but I don’t get angry that they are for sale. I don’t get upset that other people choose to spend this much.
I explained that it is all about choice. You can choose to buy a Citreugoet 101 or Nord Fuzzy, or you could choose to buy a Ferrari. Not everyone will choose the Ferrari, but isn’t it great that they exist?
We all know why a Ferrari costs more – because it costs more to make. There are more man hours in designing and crafting it. It uses more expensive materials, and it’s rare.
Just because not everyone can afford something doesn’t mean you shouldn’t offer it
Let each person decide what they can afford and have a range of products to match every purse and to match the amount each person chooses to invest in themselves.
Have a range of products and prices, from low investment, with less 1-1 time and access to you ranging up to full 1-1 VIP programmes.
It’s true some won’t choose to invest in a VIP programme, but to not offer them is to do a disservice to those who are waiting for them right now.
Here’s an example of the range of products and price levels that Psycademy offers
Have a look through and work out how you can apply this in your business…
- Teleseminars, blog and newsletter articles – I aim to deliver great content that people can use right now – FREE!
- Home study programmes – deeper content, information and transformation on a specific topic - £197
- Live Teleclass programmes – even more in-depth on a specific topic, deeper content, forum and access to me as we work through a specific issue – £297
- Group programmes – small groups, live events and some 1-1 access to me, very intimate and individual support within a group is available – from £1,700 – £8,000 (dependent on length of programme)
- VIP 1-1 programmes – as it says, you get 1-1 access to me, my private e-mail and direct line, private 1-1 calls and a VIP day – from £12,000 – £18,000
So take this list and see how you can apply this in your business. Not all of it will map across but some of it will. What can you offer right now that delivers value with little input from you? What should you REALLY be charging for 1-1 intensive support from you?
Although I don’t choose to spend my money of a Ferrari, I’m personally delighted that they exist
I’m delighted, too, that others buy them so that I can appreciate them. Me, I still love my 8 year old Landrover that can cope with all the Hampshire mud, and has space for all my training course gear (and my dog too).
As my friend and I finished discussing the existence of Ferraris, just to show us we were on the right track the universe sent us a perfect sign. We heard the rumble of a bass note in the exhaust first, and then round the corner came a scarlet Ferrari.
We laughed at the perfection of a universe that creates Ferraris.
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