Which of these 7 mistakes are you making in your business?
Published August 26th, 2010 | 
Let’s face it. Selling yourself is tough, especially if you are a spiritual entrepreneur and are working from your heart and spirit.
In fact selling yourself has never been harder. In this time of the 2012 shift and the changes that are happening as people evolve, the way we communicate our message has to evolve also.
If you are a spiritual entrepreneur, or run a heart-based business, take a look at the seven mistakes below and see which of them might be getting in the way when you try to sell yourself.
Do you believe?…
1. It’s simply a numbers game
If you make enough calls and more appointments you will eventually get a yes. Have you ever tried this? It’s like finding a needle in a haystack. What if you had a magnet though, that could simply draw out the needle leaving the hay for someone else to sift through?
2. Chatting to people is enough
Most spiritual people believe the myth that it’s enough to be able to chat to people and have them like you. Yes, they need to like you, but they also need to trust you, feel safe that you can solve their problem and understand on a soul level that you are right for them. Liking is only the first step to this.
3. Offering discounts will bring in more clients
This will actually only result in you working more hours. The numbers just don’t add up. Studies show that a discount of only 20% can result in needing to work 50% extra hours (based on supply and demand curves).
4. Selling is bad – it’s about persuading someone to buy something they don’t want
This myth has never been true. Selling is about helping people to decide. Whether that decision is a yes or no is irrelevant. But getting them to a decision is essential.
Selling is actually GOOD. When the product and person are a good match. It does everyone good. The seller and the buyer. This is a true win-win situation. Think about a time when you had a problem and bought a product or service that solved it. How good did that make you feel? That’s how good you could be making your clients feel. And if you think about it in any other way you really owe it to yourself and your clients to get over it.
5. Cold calling is the answer
This might have been true once but it really is the HARD way to get new business. In these times of open communication channels, and much more readily available information via the internet, it’s really not the most effective way to run your business.
6. Offering freebies or taster sessions will have them buy
This is the most common mistake made by heart-centered business owners. But I’ll bet if you’ve ever tried this you will have had a LOT of time wasters. What happened when you suggested they pay next time? Did they run away, cry poor, say they will think about it or even take offence at the suggestion?
It’s much more effective to set up a conversation that leads to a decision (yes or no), rather than offer freebies.
7. If I meditate and visualise more I’ll get more clients
Of course meditation and visualisation are essential, but they are NOT the only things you need to do! You also need to raise your inner threshold, clear your energy and learn sales tactics that work in today’s economy and in the time of the 2012 shift.
Isn’t it time for you to ground your spiritual vision, get your message out and become part of the 2012 shift rather than a bystander?
Here’s how you can… www.IntegrityFormula.com
To your success,
7 problems faced by psychics, healers and coaches
Published January 14th, 2010 | Psychics, healers and coaches tend not to be in this business for the money. For them it’s more a calling, a life’s purpose to heal and help others. So why is it that despite such good intentions their lives and work are so challenging? Here are some of the challenges:
1. Not enough paying clients
By clients I mean people who are willing to pay you pay you for your time, as opposed to those who will happily call you to “find out a bit more about what you do” or those who will come for your free introductory session and go away to “think about it”, never to return.
A client is a client when they agree to pay you. They are a prospective client when they call. They are a prospective client when they see your brochure, or website, but they are not your client until you book a session and pay you for your time.
If you don’t have a steady stream of people who will pay for your time then you have a marketing problem. If you spend more time finding clients than working with clients then you have a marketing problem.
2. Trouble convincing clients to come to come to you.
There are a lot of psychics who are great at lead generation, they get lots of people calling up for a chat or more information, but who never seem to tip over into becoming a paying client. usually this is around fear, fear of change and particularly with psychics, fear of knowing a truth they would rather pretend wasn’t there. Rapport and communication skills is a way to solve this problem.
3. Clients that don’t pay
Depending on how you run your practice you can have clients that simply don’t pay their bill. They may argue the price, claim they didn’t benefit, and worst of all – blame you for not solving their problem for them. Solving this requires simple business boundaries like a contract or terms and conditions. Get them to agree to them before you start working together and make sure they stick to them.
4. Client makes the change but rejects you or your role in making the change
Sometimes a client comes to you makes fantastic changes to themselves and their lives. They are healed. But later they deny that they ever had a problem, or that you ever helped them solve their problem. They might say things like “well it was never that bad” – Even when they had cancer and now they don’t! Or they might say “it was getting better anyway I don’t know how much what you did had to do with it”
In addition it is not uncommon for a client to completely avoid you, snub you if you run into them or reject you. They do this because you remind them of their old problem. This isn’t anything to be concerned about and can be quite healthy for the client. If your ego demands recognition and accolades then it’s you who has the problem.
5. Your client stays stuck
For example you or your client may have identified a problem, a limiting belief or a behaviour that does not serve them or an emotional response that is inappropriate, and no matter what you say or do with your client they don’t change. You know what they have to do but they can’t or don’t seem to do it. Solve this by learning more change and healing techniques and working with higher levels of energy. The more energy you have access to the greater the change in your client.
Another way a client can get stuck is they keep coming back with new problems. This can be genuine, that you have unlocked deeper parts of their unconscious mind and their issues are finally being allowed to surface so they can be dealt with, but sometimes it can indicate they have become dependent on you, and this is a problem. Working in a way that empowers the client and doesn’t disempower them will solve this one.
6. Your client rejects what you offer
Psychics are in the business of getting information that will help your client solve problems, avoid mistakes and make the most of their lives. So why is it that they then reject this very information? It might be that you have presented it in the wrong way, or it can be that they need help to integrate it in a way that supports their karmic journey.
7. You take on your client’s karma
Have you ever noticed that your client has gone away healed, their problem is completely solved, but somehow you start to develop problems that are similar or exactly the same?
When this happens you have inadvertently taken on their karma. Because the laws of karma are so little understood it’s very easy to do this. Usually their problems are an opportunity for them to grow. Find ways to helping them their problems in ways that encourage them to grow and evolve. This is the difference between showing them how, and doing it for them, or the difference between offering a helping hand, and carrying them. Find a way of working that is empowering and you will avoid taking on any client’s karma ever again, and even “work off” some of your own.
If you have experienced any of these problems as a professional psychic, healer or coach, then go ahead subscribe to my newsletter. It’s packed with insights and tips just for you.
Being a pioneer – does it have to be so hard?
Published February 22nd, 2009 | Download an Audio Version of this blog/newsletter here
Well, Yes! In a way it does.
As the title “pioneer” suggests you are the pioneer of change, which means you are challenging the status quo. You have seen a new vision for how the world could be, or how you would like to live your life. You have brought in, via the genius of your own inspiration, a new idea, or a new concept, one that you want to ground and bring into being. You are taking a raw idea and bringing it into a physical form. To do this, things need to change.
The fact that it is new means that others will not find it easy to accept at first. Not all great ideas are accepted straight away. In a funny kind of way, if you get resistance you should take it as a sign that you are on to the right path.
At Psycademy, we are known for turning thinking on its head. We look at what most people do – and do the exact opposite. And that means that many people don’t agree with us. They think we are “wrong” or strange or even mad.
But actually that is a good thing. I know that challenging people’s way of thinking is part of my life’s purpose. It is by taking on new ways of thinking, and doing, that we can become what we are meant to become.
In every area of life there are the accepted norms. Even personal development has its own accepted and standard beliefs, which if you dare to deviate from will bring down the wrath of others. I should know from the e-mails I get!
In the promo e-mails for my last teleseminar I challenged some conventions. I suggested that protection was the last thing we should be doing, and my goodness it caused a stir. You would think I was promoting a satanic mass from the way people objected.
Indeed many of my e-mails gently (or not so gently) push the boundaries of accepted thinking. And many people feel obliged to e-mail me in to “set me straight” and tell me I am wrong.
But this is PERFECT. When people e-mail me to tell me how wrong I am, I know that I am on the right path. What I say may or may not be true, but the very fact that it challenges people’s thinking lets me know that I’m on track. That and the wonderful e-mails from people telling me how they love that my newsletters “make them think”.
Here is what one person said about a recent message:
“I want to acknowledge you for the work you do and what you bring to the world. This is a very pertinent and brilliant piece of marketing and what I really love the most is that you work on the edge, stretching people beyond what they ever thought or believed was possible and that really is to be commended. Go get em girl! You are a complete inspiration!!. Happy new year to you with lots of love Mary.”
Many of my readers, and clients are pioneers in their own field. And as a pioneer of change you will be challenged. So when things get hard, that’s perfect. It means you are challenging the old way of thinking.
Think about it… if the change you are pioneering was easy, it would have already happened.
For some reason YOU have been chosen or volunteered to lead this change. For some reason YOU have been inspired to ground break new ground. Never doubt that it will be hard at times. But NEVER doubt the importance of your role in the birth of a new order.
As a pioneer you are a leader. You are the keeper of the vision, the holder of the vision. So no matter what others say, stay true to your vision.
At this time, more than ever before, the old, accepted norms will no longer serve us. The old ways must be challenged. Einstein said:
“You can’t solve a problem with the same level of thinking that created it.” And…
“If at first, the idea is not absurd, then there is no hope for it.”
The current world situation was caused by old ways of thinking, they were not wrong but they don’t serve us now. So think something new. Just for the hell of it. Challenge what you believe you know. Question what you thought was true. If it is true it will hold and be even stronger for you. But if it’s not then isn’t it better to let that thinking go?
“Why sometimes I think 6 impossible things before breakfast!”
The White Queen, Alice in Wonderland: Lewis Carol
There are enough robots in the world, blindly doing and thinking what they have been told to do and think. It takes strength of mind and courage to think something new. It takes an open mind to be receptive to new ideas and ideals. So open your mind, and keep it open. You don’t have to agree with everything new, but the very act of considering it stretches your mind.
Keep stretching your own mind. Keep stretching other people’s minds.
My invitation to you is to be the pioneer that will lead the world to change at this time. It is part of my purpose to shake up old ways of thinking. To turn your thinking on its head. It’s also part of my purpose to support others to do the same. If you would like to know how you can pioneer your vision, contact me.
Ok – so who’s up for a satanic mass?
Descend into matter
Published February 15th, 2009 | Before the ascent into spirit can begin the descent into spirit must be complete.
We have a physical body so that we can experience the physical reality. One aspect of the physical reality is wealth, and money. Money is not real, it is only energy.
To reject any aspect of the physical reality is to resist it. Resistance creates problems and can feel painful. Money is a powerful motivator. Money is very close to some of the most potent and powerful forms of energy. It is an energy so powerful that many spiritual people reject it. But to do so is to deny yourself the pleasures and joy of the physical reality, which is the very purpose for your incarnating into flesh.
I’m not suggesting we are greedy or we pursue money for its own value. But if you are spiritual person who wants to make a difference in the world you need power, and with power comes money. Indeed money, power and energy are interchangeable. If you are rich it is because you have the energy to sustain that wealth. If you are poor and are given money but do not have the energy to sustain it the wealth will disappear.
When we incarnate from spirit, our consciousness moves down from the spiritual body into the mental body. At this point although we are aware of the material realm, we have not yet mastered it. At the same time, when our consciousness has awakened to the mental body we will have some memory of the spiritual realms and yearn to return there.
This yearning we may try to satisfy by seeking spiritual enlightenment. We may reject the material realm. We may try to ascend back to the spiritual world from whence we came. Indeed many people at this time endeavour to achieve this. They go on spiritual retreats and meditate. They join ashrams and orders. But without the grounding that comes from mastering the physical realms ascension is impossible.
With spiritual techniques and knowledge you can master the physical realm. Indeed it is only with spiritual techniques that you can achieve ascension. You must embrace the consciousness within all of your bodies until it is grounded in the physical and then you can ascend.
If you would like to know more about how you can Master Material Wealth then take a look at the Lightworker’s Guide to Mastering Materialism. It is an essential step to becoming a Lightworker.
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